Sample Projects

Since 2003, Jeff Allen has been engaged by some of the largest technology, printing, and financial services firms in the world to help them make decisions about market initiatives and set strategies for growth.  Here are a few brief descriptions about some of the work Jeff has completed on behalf of his customers:

Competitive and Pricing Analyses.  Delivered complete US and Canadian competitive assessment document and a pricing strategy framework for the high volume document outsourcing business in the US and Canada. (Multiple Projects in the Printing and Publishing Industry)

Sales Compensation  Development.  Designed and implemented new  compensation structure that aligned sales activities with the growth and profitability goals of the company. (Multiple Projects in the Distribution, Technology, and Printing and Publishing Industries)

Product Definition and Launch Strategy.  Created detailed go to market strategy for a new digital printing solution, including market assessment, value proposition, feature/function roadmap, selling process and competitive assessment.  (Multiple Projects in the Printing and Publishing Industry)

Sales Training Development and Delivery.  Delivered a series of 5 three day classes for their production print sales specialists, including market opportunity, competitive landscape, sales process for digital color, and variable print applications compendium. (Multiple Projects in the Printing and Publishing and Distribution Industries)

Acquisition Strategy.  Conducted needs assessment, market scan, company profiles and recommendations for potential acquisitions in the document services space.  (Multiple Projects in the Printing and Publishing Industry)

Global Desktop, Production Digital, and Commercial Print Modeling.  Provided detailed breakdown of desktop printing, print center and commercial print costs from a hard dollar, process, and personnel perspective, including packaging and "in the box" literature for PC, Printer, and Server businesses globally. (Multiple Projects in Technology Services, Consumer Products, and Financial Services industries)

Document Output Process and Technology Platform Assessment.  Conducted detailed cross enterprise surveys of document needs, capabilities, and customer requirements.  Provided recommendations for consolidation and selection of outsourcing partners; designed a detailed document output technology platform for all statements, trade confirms, proposals, correspondence, marketing collateral and fulfillment processes. (Multiple Projects in the Financial Services Industry)

Document Management Platform Development Strategy.  Created a detailed product roadmap and positioning strategy for releasing internet based document management and ordering platform.  (Multiple Projects in the Financial Services, Technology, and Printing and Publishing Industries)